UAE Careers Jobs

Senior Brand Trainer Job

Michael Kors

Valid Till: N/A

Dubai, United Arab Emirates

Company Description

For over six decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. The Group, in its endeavour to excel as a hybrid retailer, has reinforced its distribution and marketing services with a portfolio of eight owned brands and over 300 international brands in the luxury, beauty, fashion, and art de vivre categories. More recently, the Group expanded its expertise into new categories of luxury watches, jewellery, and eyewear.

Job Description

At Chalhoub, we express the exceptional! Our Senior Brand Trainer is responsible for imparting knowledge and awareness of the Luxury Gifts or Fashion or Beauty category by using best training practices. Our Trainer will also research and localise materials on the category and brand, and in collaboration with Group L&D, will develop the training material to be delivered.
Our Senior Brand Trainer will support the front-liners with on-the-job learning, as well as with monitoring performance and training needs analysis.


  • Conduct training needs analysis to assess the needs of the team
  • Create, communicate, coordinate & implement the training calendar for the year
  • Research, gather and localise brand material, and work in collaboration with Group L&D in the development of training materials
  • Acquire product knowledge of new brands and train the team accordingly
  • Leverage Group’s available digital tools to digitalize training content
  • Analyse training data to assess usage and gaps
  • Create brand awareness at the frontline level and cascade important seasonal brand messages to in-store team
  • Deliver Brand Training Days
  • Provide training to the shop floor team by employing advanced product knowledge and best practice training techniques
  • Monitor product training of the Delegation brands
  • Introduce interior design training related to category / products sold
  • Conduct evaluations on the Learners and effectiveness of the learning materials and approaches
  • Recommend new learning materials and approaches to support the divisions needs
  • Participate in Group L&D training events and best practice development
  • Act as the Brand ambassador at internal and external event

Qualifications & Experience:

  • Genuine passion for Client Experience, Client Engagement, Styling and Fashion
  • Experience in a client facing role within a Fashion Retail store
  • Experience with the ability to design training content
  • Experience in Training/Learning & Development within Fashion
  • Fluent Arabic language would be an added benefit for this role
  • This role will require some travel time across the Middle East and North Africa (UAE, KSA, Kuwait, Bahrain, Jordan and Egypt)